Do I Really Need Woven Labels?
The fact that you are on this page reading about branding your line of T-Shirts with custom labels tells us you are already aware of the ever-increasing need to brand your company and market your brand. The popular trend for hem tags and labels worn on the sleeve, collar and bottom of the shirt enables designers to be more creative with their work by not having to somehow incorporate their name into every design. As with any business today, competition is tough and everyone is looking for different ways that they can stay up on the competition.
It’s tough for t-shirt companies to stay ahead of the competition. It’s important to find ways to advertise and market your brand and we believe that adding Custom Labels is the ideal way to achieve this with a minimal investment.
Attaching custom t-shirt labels or tags with your name or logo to your products is a solid solution that has a variety of positive effects. To start with, they add professionalism to your designs and what it is maybe more important, they put your name in front of your customers which in the long term will increase your brand awareness.
What do I Need on my Labels?
Your t-shirt labels can include everything from your name, brand, address or website. But they can also be as simple as symbol, logo or one word that represents your company.
Think of the NIKE brand. They don’t need anything but the ‘swoosh’ and you know it’s NIKE. The same can be true for any up and coming brand. Think simple, think powerful, and be as creative as you want, what you put on your labels is up to you.
What Type of Label do I need?
There are several categories or styles of t-shirts out there. Take into consideration the image your company portrays, the style of t-shirts, and the message you are trying to send. Are your t-shirts designed for naturalists? If so, you might consider a printed on cotton styled label. Are you designing for children or musicians, hot rod race enthusiasts or surfers? Each one would have it’s own identity and it’s very important to match the design of your clothing labels to the style of your product and the target audience you want to reach. This is the first step in building an identity for your brand with your custom labels.
There are many different ways to be creative, and even the location you choose to put your label can be unique. The trend towards hem tags and visible labels is evident just by looking around at the brands in our marketplace now.
Custom T-shirt labels are an effective way to promote your line of T-Shirts and products and definitely worth the small investment. Success lies in the small details and sometimes it’s the small details that can make your item soar!
Keep in mind, the location you want to place the labels will probably define the style of labels you’ll need to create. For example, if you’re planning to sew the labels in a visible place such as the front or in the sleeves and you want something very distinct and may lean towards soft PVC or Woven Damask Labels.